Sony showcases a new electric car – and starts a car company

Electronics giant Sony is now studying the possibilities of a commercial launch of an electric car.

Japanese Sony It’s best known for its cameras, mobile phones, and game consoles – but the company also has ambitions to start making cars. Already in 2020 They showed the concept car Vision-S at the CES tech show in Las Vegas – but then said no mass production of the car was relevant.

However, at this year’s CES, the electronics giant is back with an SUV version of its concept car, called the Vision-S 02. This time around, CEO Kenichiro Yoshida says Sony is studying the prospects of a commercial launch.

while talking At the exhibition, he also spoke about the new Sony Mobility subsidiary, which will focus on the development of electric vehicles.
“With our proprietary imaging technology, sensors, cloud services, 5G, and entertainment combined with our expertise in content, we believe Sony is positioned as a creative entertainment company that can redefine mobility,” said Kenichiro Yoshida.