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Trucks float above pink clouds in Volvo’s “Love Movie”.

Trucks float above pink clouds in Volvo’s “Love Movie”.

A beautiful love story between two trucks – such is Volvo Trucks’ extraordinary approach to telling the story of performance and fuel economy of the company’s best-selling truck, the Volvo FH.

Good fuel economy and driving pleasure in the new Volvo Trucks animated film Love Story are illustrated by the love story (!) between two Volvo FH trucks.

The purpose of the movie is Highlighting the product features included in the fuel-saving I-Save package – all explained in a way not seen before.

I-Save is introduced for customers in 2019 and since then has been a huge success in Volvo Trucks sales. According to Volvo, the functions together can provide fuel economy improvements of up to 13 percent (compared to consumption levels before the I-Save system was introduced).

– We’re so proud I-Save Features And with this love story, we want to give them the attention they deserve. For our customers, I-Save has come to represent fantastic fuel economy and performance, and most of the Volvo FH trucks we sell today are equipped with I-Save, says Peter Franzen, product manager for engines at Volvo Trucks.

The movie was shot Croatia and all driving took place in safe conditions in a restricted area. All according to a press release from Volvo Trucks.

Watch the movie:

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