Ever since the first wave of internet property portals launched back in the early noughties many industry experts have predicted that the deeply traditional lettings market both in the UK and beyond would eventually be disrupted by internet-only and hybrid alternatives.
And in some ways, it has come to pass. Airbnb and Booking.com now dominate most city's short-lets sectors, and hybrid agents like Purplebricks, Upad and OpenRent are working hard to take over the long-term lets market.
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