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Sony buys Crunchyroll for $1 billion

Sony buys Crunchyroll for $1 billion

Sony invests its money in animation.

Sony has bought anime streaming service Crunchyroll for just over $1 billion. There are reports from earlier this year that Sony was already trying to buy the service for $957 million. However, it looks new, as if Sony had to open up its wallet a bit to complete the purchase.

Sony confirmed the news through a press release where CEO Kenichiro Yoshida also commented on the purchase.

“We are very excited to welcome Crunchyroll to the Sony group,”

“Anime is a fast-growing medium that attracts and evokes passions among audiences all over the world. The match between Crunchyroll and Funimation will enable us to get closer to the creators and fans who make up the heart of the animation community. We look forward to providing more premium entertainment that fills the world with passion through animation. animated”.

“With the addition of Crunchyroll, we have an unprecedented opportunity to serve anime fans like never before and deliver an anime experience across any platform of their choice, from theater, events, home entertainment, games, live broadcasts and line TV – everywhere and in every way fans want to experience their animation. Our goal is to create a unified anime subscription experience as soon as possible.”

The last paragraph refers to the word “uniform”, which might seem like a slightly interesting choice. Is the idea of ​​including Crunchyroll in Playstation Plus in the future?

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