The ill-fated launch of a new app being piloted by speaker manufacturer Sonos this spring has taken a toll on the company. Now company CEO Patrick Spence is laying out a plan that he hopes will allow Sonos to regain consumer trust. This was reported by The Verge, which wrote that the plan can be divided into two main parts.
The first is about Sonos trying to understand how things went wrong both in software development and in the core company culture. The second is to ensure that nothing like this happens again, so that consumers feel they can trust the company.
The Verge points out that there are indeed things at stake, even if they seem small things in context. For example, Sonos management will not receive a bonus if the company fails to improve the app experience and restore trust among consumers.
Sonos is also extending the manufacturing warranty on many of its products for another year.
It now remains to be seen whether the plan will work well.
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