The publishing division of the Egmont Group brings its media activities together in 12 European countries into a new large common area. Egmont Publishing Sweden CEO Per Kelander has been appointed to lead the newly formed region.
Egmont Publishing in Sweden will in the future become part of the newly formed region, the European Union and Great Britain, with 11 other European countries.
The new organization was created with the aim of drawing on the expertise and competencies gathered in various countries and within the Kids and Consumer Magazines business areas, as well as to foster strategic and long-term development within the Egmont Publishing division.
Business leadership was entrusted to Per Kelander, who until today was the CEO and Regional Director of Egmont Publishing in Sweden, Great Britain, Poland and Central and Eastern Europe.
As a media business, one of our most important tasks is to produce powerful content that attracts readers and advertisers alike. With the establishment of the new district, we are creating the conditions to further enhance our editorial skills and our business position. I aspire, by increasing collaboration and synergies across national borders, to being able to lay the groundwork for a stronger place for our children’s business internationally and for the business of consumer magazines in Sweden and Denmark, says Per Kelander.
The Kids and Consumer Magazines businesses are led by Marika Park and Frank Felstrup, respectively, and are also part of the new district management team.
Charlotte Strinholm, Director of Strategy and Development, from Swedish Operations, also takes a seat on the management team, as does Thomas Black, Digital Director, Frank Thorsen, Director of Global Supply, and Animate de Sorensen, Chief Financial Officer.
Johan Töbert, director of magazine publishing in Sweden, and Heikki Lampenen, director of advertising, events and digital in Sweden, will be part of the Consumer Magazine Administration Department.
The new district also includes the Marketing Services business district, which includes five companies: KAN, Ingager, Klintberg / Nihlén, S360 and Belong.
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