Soho House Boss Would Consider Second City Of London Venue

The boss of private members club chain Soho House has said he would consider opening a second venue in the City of London.

Chief executive Nick Jones, who founded the original venue in Soho’s Greek Street in 1995, said he would also consider expanding Square Mile brand The Ned globally.

“I love the City of London, in the five to six years I’ve worked on The Ned I’ve really fallen in love with it,” he told City A.M.

“[A new venue would not] necessarily be in the City of London, but we would certainly look at taking The Ned brand to other cities. But I wouldn’t rule out opening a Soho House-style venue in the City.”

This year the company has undertaken a redevelopment of the original Greek Street site, opened a new venue in White City as part of the redevelopment of the former BBC studios, and extended the members space at The Ned.

Total turnover for the year to 31 December 2017 was up 23% to £360.1 million, driven by an increase in membership income and strong food and drink sales.

The company is now moving forward with its expansion plans, with new venues in Paris and Hong Kong set to open next year.

It will establish its first club in Asia next month with the opening of Soho House Mumbai, closely followed by venues in Rome and Milan.

“We’ll continue to expand at a rate of four to five houses a year,” Jones said.

He added that the company is still considering an initial public offering in New York.

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