The developers behind The
London Resort, a major new theme park being planned for Swanscombe in Kent,
have signed a deal with ITV Studios that will enable ITV programmes, brands and
characters to be used in attractions there.
The London Resort already
has a similar deal with the BBC. It was originally intended that the new theme
park would operate in conjunction with US film studio Paramount Pictures,
but they withdrew from the project in
Steve Norris, Chairman of
The London Resort Company Holdings, comments: “To create a world class
destination, you have to work with world class partners and ITV Studios ticks
“Globally recognised for
its rich heritage of creating some of the most popular and entertaining content
on the small screen, ITV has properties which have never been transformed into
truly unique experiences. That’s the vision and I’m delighted to welcome them
on board for what promises to be an epic journey.”
Construction of The London Resort, which it is claimed will be a world class theme park, is projected to start in 2021. Once complete it will be the UK’s largest such attraction and will cover 535 acres, provide 3,500 hotel rooms and employ around 9,000 people directly. If all goes to plan, the park could have a substantial impact on the economy and property market in what, despite being close to London, is a relatively less prosperous part of Kent.
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