Google Picks New London HQ With £600 Million Investment

Google is looking to set up a new London office with a 10 story structure which will has been described as a cross between a Silicon Valley startup garage and a London train shed.  The new £600m HQ in London would be a mammoth project and has obviously attracted keen interest from major contractors.

“We’ve tried to create an interestingness that fits the scale and the community of King’s Cross,” Bjarke and Heatherwick Studio commented.  This is the same design firm who created Google’s lush Mountain View, CA headquarters.

Renderings of the new Google Office in Kings Cross
Renderings of the new Google Office in Kings Cross

Google chief executive Sundar Pichai told the BBC: “We see big opportunities here.  This is a big commitment from us – we have some of the best talent in the world in the UK and to be able to build great products from here sets us up well for the long term.”

Interestingly, Google put off plans in November 2013 after they looked to redesign the building plans.  Google’s staff are currently spread across offices in Covent Garden and Victoria, with the new offices bringing them together under one roof.

Looking designs the King’s Cross design model shows a wedge shaped building in an area that has seen massive re-development as 50 new buildings, 10 new parks and 30,000 new residents have re-located.  It’s a central part of London’s so-called Knowledge Quarter, which includes 75 research and innovation organizations within a mile radius of King’s Cross.

Google’s new office will house 7,000 employees and shows that Brexit is not slowing down Googles investment in the UK (as noted by DMZ), alluring exchange rates may be pushing non UK firms to do this).  An interior rendering of the new office shows a multi-level, open work space warmed by wood walls, internal plantings, and natural light.  Google is pushing to invest more than £1bn in the new King’s Cross building.

Google employees enjoying the view!
Google employees enjoying the view!

Despite the post-Brexit fear, in fact, Google’s executive officer reassured that the UK economy’s strength went “far beyond” the democratic vote’s result; it may have complicated “secondary effects”, he stated, but nothing that made the company stop its intention to carry along with the expansion plan.

Moreover, following Apple’s massive investment in London’s soon-to-be-revived iconic Battersea Power Station, London is continuing to attract property investment

DMZ is happy to note that such mega firms like Apple and Google continue to see value in London’s property market.  Long may it continue.